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During September a big event will take place which was born from the collaboration between Loto ODV (which has been helping women with female cancers during the last 11 years) and famous italian actress Serena Autieri.
A TV spot will be transmitted on Mediaset channels (some of the most important TV channels in Italy) for a whole day on September 20th.
It is aimed at raising awareness about gynecological tumors among all kinds of people through one of the most popular means of communication.
Organization
Loto is a non-profit association based on the work of volunteers, who are fighting against ovarian cancer. One of Loto ODV’s goals is to disseminate information, making women aware of diseases like ovarian cancer. It was created in 2013 by a group of patients and friends who wanted to initiate a "pioneering" pathway to deal with a disease whose causes are unknown and for which effective measures for early diagnosis are not yet available. Dedicated events, workshops and conferences, the website, social media and the newsletters are the main tools through which information, support and awareness-raising activities are carried out.
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